Pynch Pulls the Mask of the Myth of Meritocracy Off With Elegant Sarcasm on Art Pop Single “London”

Pynch, photo courtesy the artists

That “London” by Pynch sounds so low key celebratory yet has lyrics that are so poetically acerbic makes the song hit deeper. Its rich low end of which its playful melodies and measured rhythms bounce and pulse is enveloping and inviting and in moments one is reminded of the vibe of Pulp’s “Common People” and how that song in its time commented so sagely on class and culture. “We waste our money all on drugs and coffee/We must be so lazy, why don’t we start saving?/Every penny counts if we wanna buy a house/Twenty years from now, the banks will bail us out.” Those words and how the face value meaning of them minus the sarcasm cut through all the excuses, nonsense and corrosive mythology of late capitalism more clearly than some overlong manifesto thick on theory divorced from anyone’s lived experience. “Have you ever dreamed of owning your own home? That’s just a bourgeois fantasy, better leave that shit alone/Welcome to the real world, you’re not the only one that’s scared/Spo try and find some peace of mind if you can.” That kind of gaslighting every working class or even middle class person has heard their whole lives. Pynch seem keenly aware of how now even the middle class is finding its own formerly comfortable economic position seems precarious but of course it’s your fault when the system itself isn’t work and the bulk of the windfall of productivity is funneled into fewer and fewer hands. It’s a gorgeous indictment of a world out of balance and while it doesn’t offer a solution because certainly an actual solution will require great political will that hasn’t quite coalesced into an overwhelming movement just yet it’s a song of solidarity and an expression of not buying into the bullshit we’re expected to take on without question. Watch the video for “London” on YouTube and follow the UK band Pynch at the links below. The group’s new album Howling At A Concret Moon released on April 14, 2023.

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