“How You Love Someone” finds Pynch exploring melancholic feelings from a slightly different angle than usual. The slow glitter jangle of the guitar melody with the vocals sounding every slightly weary and plaintive serves well a song about a relationship that felt like something truly significant but which ultimately didn’t and couldn’t work out the way either person wanted. It perfectly articulates not just notions of modern love as ultimately temporary experiences but how people can often be so in their own head about what they think they want in a relationship and the feelings they associate with that fantasy that when a real human being fails to live up to that the instant urge to move on sets in rather than taking the time to develop real connection and cultivating that and not needing someone else to be a kind of weird vehicle for personal wish fulfillment they can never be. The synth work provides a lively pulse and vivid tones while the guitars are delicate and fleeting in their almost impressionistic character. Altogether it sounds like the feeling of ennui and disappointment and indeed a deep down sadness that things that seem to have had promise really didn’t not because they couldn’t between two people but because the will to really try wasn’t a shared sentiment in enough time to salvage what might have been. Watch the also rather romantically doleful music video set in city nightscapes on YouTube and follow Pynch at the links below. The group’s new album Beautiful Noise dropped October 3, 2025 on Chillburn Recordings on vinyl, digital download and streaming.
Queen City Sounds and Art 
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