The floating eye in the middle of the collage of footage of technology and society gone awry in the video for Cares’ single “Lucid” looks troubled. As if to suggest we see all of this happening but we are also a bit dazzled by the seeming options and frontiers it opens for us without considering how it might all impact our lives in ways we can’t predict. Footage of black bloc protesters, looting and high speed rail, body sculpting and a pit where a fire has been going on for perhaps decades, car crashes and crash test dummies are all reminders of the compromises we’ve all made to make life easier when really we’ve also made it more mediated and enriched a ruling elite who seethe vast majority of us as interchangeable and when we act up maybe someday they’ll send in the automated army. In the background sub bass pounds with the heartbeat of civilization, sub-howling white noise streams and after disappearing for a few minutes the eye returns with visible tears as if to suggest we could stop this if we wanted to or is it too late? Are these trends documented in the video beyond our control? The track comes from the latest Cares album Control Isn’t Real and you can watch the video on YouTube and follow the project on Soundcloud.
Queen City Sounds and Art 
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