Hit Like A Girl’s Searing Emo Single “Keepsake Theory” is a Perfect Summation of Falling in Love and Subsequent Heartbreak

Hit Like A Girl, photo by Mol White

“Keepsake Theory” by Hit Like A Girl comes forth like an actual fusion of hardcore and synth pop with a thrilling energy. The lyrics sung by Nicolle Maroulis (they/them) have an undeniable gut punch for anyone that has ever felt like they had something with someone only to find out maybe the feelings or at least the commitment weren’t equally mutual and the searing pain of that realization. But what the song also contains within the lyrics and the performance of the music is the aftermath of processing that initial shot to the heart and honoring the emotions and sense of connection that drew you and a lost love together even if it didn’t ultimately turn out how you wanted it to. There’s a power in those moments and Hit Like A Girl expresses that entirety of the experience in mere three minutes twenty with a dramatic flourish and pitch perfect poignancy. The band’s new album Burning at Both Ends releases March 27, 2026 via Cryptid Records.

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Author: simianthinker

Editor, primary content provider for this blog. Former contributor to Westword and The Onion.